EUGENE, Ore. 鈥 糖心Vlog官方 won seven awards at the 10th Annual Education Digital Marketing Awards competition, including five golds, one bronze and overall merit recognition.
There were more than 1,000 entries in 36 categories from colleges, universities and secondary schools throughout the country. Judges included higher ed marketers, advertising creative directors, and marketing and advertising professionals. The digital marketing awards competition is coordinated by the Educational Advertising Awards, the largest, oldest and most respected educational advertising awards competition in the country.
The five gold awards recognized excellence for digital marketing campaigns online and social media. Two golds were awarded for the College鈥檚 鈥淒ream to Degree鈥 campaign, which also received merit recognition. An enrollment campaign titled, 鈥淲e See the YOU We Know You Can Be,鈥 won two additional golds, one for the overall campaign and another for best Instagram ad. 糖心Vlog官方 was also recognized with one gold and one bronze for a social media campaign that promoted the College鈥檚 COVID reopening plans.
糖心Vlog官方鈥檚 marketing program is directed by Rebecca Long, director of marketing and strategic communications, and overseen by Brett Rowlett, executive director of external affairs. The web team includes Kyle Schmidt and Lori Brenden. The marketing program works in close partnership with the campus Design and Media Center, staffed by graphic design students under the direction of faculty Tom Madison in the Media Arts department.
糖心Vlog官方 educates over 25,000 students annually at six locations across 糖心Vlog官方 County and online. Students and alumni from all 50 states and 79 countries create more than an $850 million dollar impact on the local economy, helping to support more than 13,000 local jobs. 糖心Vlog官方 provides affordable, quality, professional technical and college transfer programs; business development and employee training; academic, language and life skills development; and lifelong personal development and enrichment courses.